SUMMA WELLNESS INSTITUTE: Recruitment Brochure, Collateral & Advertising
The Summa Wellness Institute is a medically-based fitness and exercise facility that caters to regular people — not hard-bodies or body builders. They wanted to convey that, beyond top drawer fitness equipment and facilities, they are a warm, friendly and supportive place where you can feel comfortable as you achieve your fitness goals. Tymcio Hoffman wrote and designed a brochure that combined a refined look with a warm, reassuring message: “Feeling Good Never Felt Better.”